What You'll Get Each Week
Concise, actionable insights delivered every Tuesday morning
Research-Backed Insights
Analysis drawn from surveys of 20,000+ practitioners and 350+ expert interviews—not opinions or vendor talking points.
Actionable Guidance
Practical frameworks and decision-making tools you can apply immediately to your transformation initiatives.
No Vendor Bias
Independent perspective free from sales pitches. We don't take vendor money—our only client is you.
5-Minute Reads
Respect for your time. Each issue is carefully curated to deliver maximum value in minimal reading time.
Topics We Cover
Each week explores a different aspect of engineering transformation with independent analysis and practical recommendations.
- check_circle MBSE adoption strategies that actually work
- check_circle PLM implementation lessons from real deployments
- check_circle Digital thread maturity: Where you really stand
- check_circle Simulation democratization: Promise vs. reality
- check_circle Building the business case for transformation
- check_circle Overcoming cross-functional resistance
"Why Your MBSE Initiative Is Stalling (And How to Fix It)"
Last week, I spoke with 12 engineering leaders who've been stuck in MBSE pilot purgatory for 2+ years. Here's what's actually holding them back—and the three shifts that got others across the finish line...
Why I Write This Newsletter
After 20 years of analyzing engineering technology decisions, I've seen too many change agents fail—not because they lacked capability, but because they lacked independent guidance.
Vendors want to sell you their solution. Consultants want billable hours. Neither has your best interest at heart.
This newsletter exists to give you what I wish I could give every change agent I meet: unbiased, research-backed insight you can actually use.
— Chad Jackson
Chief Analyst, Lifecycle Insights
Ready to Stop Flying Blind?
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